As your products become more and more complex and innovation cycles dramatically shorten you find you have to cope with even more international regulations and laws.
Technical literature forms the link between the product and the user. In the final analysis the most important factor is whether the customer is satisfied with your product or not. Part of this satisfaction come from user-friendly manuals and operating instructions. As a marketing tool documentation must be set out in such a way that it is readily understood and assimilated. Serious thought must be given to its structure and presentation, a task which cannot be achieved by a casual, off-handed approach.